Data consulting & advertising agency
We make research & campaigns impossible to ignore.
Sanframedia turns data into decisions — social and market research that finds the insight, campaigns that make people feel it, and measurement that proves it moved them.
Who we are
Every decision that matters — a launch, a policy, a vote — starts with a question about people. What do they think, what do they want, what will move them? We exist so the brands, institutions and campaigns we work with stop guessing — with rigorous research, honest data, and campaigns built on what people actually said.
Capabilities
From the question to the campaign. Under one roof.
Six disciplines, one team, zero hand-offs. Research sits next to analytics, analytics sits next to the creative and the media that act on it.
What your customers think before you bet the budget on it. Brand health, segmentation, pricing, concept and product testing — quantitative and qualitative, designed to answer a business question, not to fill a deck.
How a society, a city or a community actually feels. Public-opinion polls, social studies, focus groups and ethnography for governments, NGOs, media and institutions that need to understand people before they act.
One of the places our data works hardest. Benchmark and tracking polls, electoral mapping, message testing and campaign strategy — so a candidate or a cause decides from what voters actually think, not what the room assumes.
From raw responses to a decision you can defend. Statistical modeling, dashboards, social listening and measurement that turn survey data, first-party data and public data into one clear answer.
Campaigns built on the research, not next to it. Brand platforms, integrated campaigns, spots, content and social — one idea people can repeat, informed by what they told us they care about.
Every dollar pointed at an audience the data says can still be moved. Broadcast, streaming, radio, out-of-home, programmatic and paid social — planned on evidence, bought sharp, measured honestly.